Over the past few years, The Action Pursuit Group has seen a shift within their events. Research now shows that attendees are actually more focused on the overall experience from the events they attend. Embracing this trend, the event platform called Nightshift integrates and develops new show concepts, to parallel the market trends in an attractive and creative manner.
Nightshift is an outdoor, festival style event taking place in major venues in metropolitan areas. The elements that Nightshift will showcase to the attendees are : Drifiting, Drag Racing, Auto Cross, Sport Bike, Musical Acts, Freestyle Motocross, and for 2007, the ever so popular sport of Paintball.
Nightshift has averaged over 10,000 diehard enthusiasts at each event. With Paintball as the new added attraction, the numbers will soar to extreme levels in 2007. Affordable booths & sponsorship programs will allow manufacturers, store and field owners to showcase their hot products, and new releases to the masses. Each event will have live dj’s and a hot contemporary music headliner with an outrageous fan base. Nightshift past sponsors have included XM Radio-Verizon-Nissan-Circuit City-Red Bull-Scion-Subaru-Rockstar-National Guard- Sony Playstation .
Demographics from past events: Average of 10,000 attendees (87 % male - 73 % 18-25 years old) –The perfect demographics to showcase them to the adrenaline driven sport of Paintball.
For additional details, simply call 1-800-332-3330 ext 238
Gabe Frimmel email gabe.frimmel@apg-media.com
The Paintball Zone scheduled to be added to 8 Nightshift events for 2007 Pomona, CA Tampa ,FL San Diego, CA San Francisco, CA
Long Island, NY Chicago, IL Las Vegas, NV Phoenix, AZ
